North America Location Based Services (LBS) Market 2020-2026 by Component, Location (Indoor, Outdoor), Technology, Application, Industry Vertical, and Country: Trend Forecast and Growth Opportunity

North America location based services market is expected to grow by 26.1% annually in the forecast period and reach $48.41 billion by 2026 owing to technological advancement of mobile and connected devices, cost & waste reduction, and rising demand for digital platforms amid the COVID-19 pandemic.
Highlighted with 26 tables and 62 figures, this 128-page report “North America Location Based Services (LBS) Market 2020-2026 by Component, Location (Indoor, Outdoor), Technology, Application, Industry Vertical, and Country: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire North America location based services market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2016-2019 and provides forecast from 2020 till 2026 with 2019 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19. The balanced (most likely) projection is used to quantify North America location based services market in every aspect of the classification from perspectives of Component, Location, Technology, Application, Industry Vertical, and Country.

Based on Component, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2026 included in each section.
Hardware
Software
Services
• Deployment and Integration
• Application Support and Maintenance
• Consulting and Training

Based on Location, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2026 included in each section.
• Indoor LBS
• Outdoor LBS

Based on Technology, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2026 included in each section.
• GPS
• Assisted GPS (A-GPS)
• Enhanced GPS (E-GPS)
• Enhanced Observed Time Difference (EOTD)
• Observed Time Difference (OTD)
• Wi-Fi
• Bluetooth Low Energy (BLE)
• Cell ID
• Other Technologies

Based on Application, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2026 included in each section.
• Mapping and Navigation
• Business Intelligence & Analytics
• Social Networking & Entertainment
• Location-based Advertising
• Proximity Marketing
• Fleet Management
• Local Search & Information
• Asset Tracking
• Other Applications

Based on Industry Vertical, the North America market is segmented into the following sub-markets with annual revenue ($ mn) for 2019-2026 included in each section.
• Transportation & Logistics
• Government & Public Utilities
• IT & Telecom
• BFSI
• Manufacturing
• Retail
• Healthcare & Life Sciences
• Media & Entertainment
• Hospitality
• Other Verticals

Geographically, the following national/local markets are fully investigated:
• U.S.
• Canada
• Mexico
Detailed analysis and revenue data for are available for 2019-2026 of each national market. The breakdown of key national markets by Location, Technology, and Industry Vertical over the forecast years are also included.
The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Specifically, potential risks associated with investing in North America location based services market are assayed quantitatively and qualitatively through GMD’s Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.
Key Players (this may not be a complete list and extra companies can be added upon request):
Alcatel-Lucent SA
ALE International
Apple, Inc.
AT&T Inc.
Bharti Airtel, LTD.
Cisco Systems Inc.
Creativity Software Ltd
DigitalGlobe Inc.
Ericsson Inc.
GL Communications Inc.
Google LLC
HERE North America BV
IndoorAtlas Ltd
Intel Corporation
International Business Machines Corporation
Microsoft Corporation
Oracle Corporation
Qualcomm Technologies Inc.
Teldio Corporation
(Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

Table of Contents
1 Introduction 7
1.1 Industry Definition and Research Scope 7
1.1.1 Industry Definition 7
1.1.2 Research Scope 8
1.2 Research Methodology 11
1.2.1 Overview of Market Research Methodology 11
1.2.2 Market Assumption 12
1.2.3 Secondary Data 12
1.2.4 Primary Data 12
1.2.5 Data Filtration and Model Design 14
1.2.6 Market Size/Share Estimation 15
1.2.7 Research Limitations 16
1.3 Executive Summary 17
2 Market Overview and Dynamics 20
2.1 Market Size and Forecast 20
2.1.1 Impact of COVID-19 on World Economy 21
2.1.2 Impact of COVID-19 on the Market 24
2.2 Major Growth Drivers 26
2.3 Market Restraints and Challenges 29
2.4 Emerging Opportunities and Market Trends 32
2.5 Porter’s Fiver Forces Analysis 36
3 Segmentation of North America Market by Component 40
3.1 Market Overview by Component 40
3.2 Hardware 42
3.3 Software 43
3.4 Services 44
3.4.1 Deployment and Integration 45
3.4.2 Application Support and Maintenance 46
3.4.3 Consulting and Training 47
4 Segmentation of North America Market by Location 48
4.1 Market Overview by Location 48
4.2 Indoor LBS 50
4.3 Outdoor LBS 51
5 Segmentation of North America Market by Technology 52
5.1 Market Overview by Technology 52
5.2 GPS 54
5.3 Assisted GPS (A-GPS) 55
5.4 Enhanced GPS (E-GPS) 56
5.5 Enhanced Observed Time Difference (EOTD) 57
5.6 Observed Time Difference (OTD) 58
5.7 Wi-Fi 59
5.8 Bluetooth Low Energy (BLE) 60
5.9 Cell ID 61
5.10 Other Technologies 62
6 Segmentation of North America Market by Application 63
6.1 Market Overview by Application 63
6.2 Mapping and Navigation 65
6.3 Business Intelligence & Analytics 66
6.4 Social Networking & Entertainment 67
6.5 Location-based Advertising 68
6.6 Proximity Marketing 69
6.7 Fleet Management 70
6.8 Local Search & Information 71
6.9 Asset Tracking 72
6.10 Other Applications 73
7 Segmentation of North America Market by Industry Vertical 74
7.1 Market Overview by Industry Vertical 74
7.2 Transportation & Logistics 76
7.3 Government & Public Utilities 77
7.4 IT & Telecom 78
7.5 BFSI 79
7.6 Manufacturing 80
7.7 Retail 81
7.8 Healthcare & Life Sciences 82
7.9 Media & Entertainment 83
7.10 Hospitality 84
7.11 Other Verticals 85
8 North America Market 2019-2026 by Country 86
8.1 Overview of North America Market 86
8.2 U.S. 89
8.3 Canada 93
8.4 Mexico 95
9 Competitive Landscape 97
9.1 Overview of Key Vendors 97
9.2 New Product Launch, Partnership, Investment, and M&A 100
9.3 Company Profiles 101
Alcatel-Lucent SA 101
ALE International 104
Apple, Inc. 105
AT&T Inc. 106
Bharti Airtel, LTD. 107
Cisco Systems Inc. 108
Creativity Software Ltd 109
DigitalGlobe Inc. 110
Ericsson Inc. 111
GL Communications Inc. 112
Google LLC 113
HERE North America BV 114
IndoorAtlas Ltd 115
Intel Corporation 116
International Business Machines Corporation 117
Microsoft Corporation 118
Oracle Corporation 119
Qualcomm Technologies Inc. 120
Teldio Corporation 121
10 Investing in North America Market: Risk Assessment and Management 122
10.1 Risk Evaluation of North America Market 122
10.2 Critical Success Factors (CSFs) 125
Related Reports and Products 128

Key Players (this may not be a complete list and extra companies can be added upon request):
Alcatel-Lucent SA
ALE International
Apple, Inc.
AT&T Inc.
Bharti Airtel, LTD.
Cisco Systems Inc.
Creativity Software Ltd
DigitalGlobe Inc.
Ericsson Inc.
GL Communications Inc.
Google LLC
HERE Global BV
IndoorAtlas Ltd
Intel Corporation
International Business Machines Corporation
Microsoft Corporation
Oracle Corporation
Qualcomm Technologies Inc.
Teldio Corporation
Table 1. Snapshot of North America Location Based Services Market, 2019-2026 18
Table 2. Growth Rate of World Real GDP, 2017-2021 22
Table 3. Main Product Trends and Market Opportunities in North America Location Based Services Market 32
Table 4. North America Location Based Services Market by Component, 2016-2026, $ mn 40
Table 5. North America Location Based Services Market: Services by Type, 2016-2026, $ mn 44
Table 6. North America Location Based Services Market by Location, 2016-2026, $ mn 48
Table 7. North America Location Based Services Market by Technology, 2016-2026, $ mn 52
Table 8. North America Location Based Services Market by Application, 2016-2026, $ mn 63
Table 9. North America Location Based Services Market by Industry Vertical, 2016-2026, $ mn 74
Table 10. North America Location Based Services Market by Country, 2016-2026, $ mn 87
Table 11. U.S. Location Based Services Market by Location, 2016-2026, $ mn 91
Table 12. U.S. Location Based Services Market by Technology, 2016-2026, $ mn 91
Table 13. U.S. Location Based Services Market by Industry Vertical, 2016-2026, $ mn 91
Table 14. Canada Location Based Services Market by Location, 2016-2026, $ mn 94
Table 15. Canada Location Based Services Market by Technology, 2016-2026, $ mn 94
Table 16. Canada Location Based Services Market by Industry Vertical, 2016-2026, $ mn 94
Table 17. Mexico Location Based Services Market by Location, 2016-2026, $ mn 96
Table 18. Mexico Location Based Services Market by Technology, 2016-2026, $ mn 96
Table 19. Mexico Location Based Services Market by Industry Vertical, 2016-2026, $ mn 96
Table 20. Alcatel-Lucent SA: Company Snapshot 101
Table 21. Alcatel-Lucent SA: Business Segmentation 101
Table 22. Alcatel-Lucent SA: Product Portfolio 102
Table 23. Alcatel-Lucent SA: Revenue, 2016-2018, $ mn 102
Table 24. Alcatel-Lucent SA: Recent Developments 102
Table 25. Risk Evaluation for Investing in North America Market, 2019-2026 123
Table 26. Critical Success Factors and Key Takeaways 126
Figure 1. Research Method Flow Chart 11
Figure 2. Breakdown of Primary Research 13
Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 15
Figure 4. North America Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 17
Figure 5. North America Location Based Services Market, 2019-2026, $ mn 20
Figure 6. Impact of COVID-19 on Business 24
Figure 7. Primary Drivers and Impact Factors of North America Location Based Services Market 26
Figure 8. Primary Restraints and Impact Factors of North America Location Based Services Market 29
Figure 9. Investment Opportunity Analysis 33
Figure 10. Porter’s Fiver Forces Analysis of North America Location Based Services Market 36
Figure 11. Breakdown of North America Location Based Services Market by Component, 2019-2026, % of Revenue 40
Figure 12. Contribution to North America 2020-2026 Cumulative Revenue by Component, Value ($ mn) and Share (%) 41
Figure 13. North America Location Based Services Market: Hardware, 2016-2026, $ mn 42
Figure 14. North America Location Based Services Market: Software, 2016-2026, $ mn 43
Figure 15. North America Location Based Services Market: Services, 2016-2026, $ mn 44
Figure 16. North America Location Based Services Market: Deployment and Integration, 2016-2026, $ mn 45
Figure 17. North America Location Based Services Market: Application Support and Maintenance, 2016-2026, $ mn 46
Figure 18. North America Location Based Services Market: Consulting and Training, 2016-2026, $ mn 47
Figure 19. Breakdown of North America Location Based Services Market by Location, 2019-2026, % of Revenue 48
Figure 20. Contribution to North America 2020-2026 Cumulative Revenue by Location, Value ($ mn) and Share (%) 49
Figure 21. North America Location Based Services Market: Indoor LBS, 2016-2026, $ mn 50
Figure 22. North America Location Based Services Market: Outdoor LBS, 2016-2026, $ mn 51
Figure 23. Breakdown of North America Location Based Services Market by Technology, 2019-2026, % of Revenue 53
Figure 24. Contribution to North America 2020-2026 Cumulative Revenue by Technology, Value ($ mn) and Share (%) 53
Figure 25. North America Location Based Services Market: GPS, 2016-2026, $ mn 54
Figure 26. North America Location Based Services Market: Assisted GPS (A-GPS), 2016-2026, $ mn 55
Figure 27. North America Location Based Services Market: Enhanced GPS (E-GPS), 2016-2026, $ mn 56
Figure 28. North America Location Based Services Market: Enhanced Observed Time Difference (EOTD), 2016-2026, $ mn 57
Figure 29. North America Location Based Services Market: Observed Time Difference (OTD), 2016-2026, $ mn 58
Figure 30. North America Location Based Services Market: Wi-Fi, 2016-2026, $ mn 59
Figure 31. North America Location Based Services Market: Bluetooth Low Energy (BLE), 2016-2026, $ mn 60
Figure 32. North America Location Based Services Market: Cell ID, 2016-2026, $ mn 61
Figure 33. North America Location Based Services Market: Other Technologies, 2016-2026, $ mn 62
Figure 34. Breakdown of North America Location Based Services Market by Application, 2019-2026, % of Revenue 64
Figure 35. Contribution to North America 2020-2026 Cumulative Revenue by Application, Value ($ mn) and Share (%) 64
Figure 36. North America Location Based Services Market: Mapping and Navigation, 2016-2026, $ mn 65
Figure 37. North America Location Based Services Market: Business Intelligence & Analytics, 2016-2026, $ mn 66
Figure 38. North America Location Based Services Market: Social Networking & Entertainment, 2016-2026, $ mn 67
Figure 39. North America Location Based Services Market: Location-based Advertising, 2016-2026, $ mn 68
Figure 40. North America Location Based Services Market: Proximity Marketing, 2016-2026, $ mn 69
Figure 41. North America Location Based Services Market: Fleet Management, 2016-2026, $ mn 70
Figure 42. North America Location Based Services Market: Local Search & Information, 2016-2026, $ mn 71
Figure 43. North America Location Based Services Market: Asset Tracking, 2016-2026, $ mn 72
Figure 44. North America Location Based Services Market: Other Applications, 2016-2026, $ mn 73
Figure 45. Breakdown of North America Location Based Services Market by Industry Vertical, 2019-2026, % of Revenue 75
Figure 46. Contribution to North America 2020-2026 Cumulative Revenue by Industry Vertical, Value ($ mn) and Share (%) 75
Figure 47. North America Location Based Services Market: Transportation & Logistics, 2016-2026, $ mn 76
Figure 48. North America Location Based Services Market: Government & Public Utilities, 2016-2026, $ mn 77
Figure 49. North America Location Based Services Market: IT & Telecom, 2016-2026, $ mn 78
Figure 50. North America Location Based Services Market: BFSI, 2016-2026, $ mn 79
Figure 51. North America Location Based Services Market: Manufacturing, 2016-2026, $ mn 80
Figure 52. North America Location Based Services Market: Retail, 2016-2026, $ mn 81
Figure 53. North America Location Based Services Market: Healthcare & Life Sciences, 2016-2026, $ mn 82
Figure 54. North America Location Based Services Market: Media & Entertainment, 2016-2026, $ mn 83
Figure 55. North America Location Based Services Market: Hospitality, 2016-2026, $ mn 84
Figure 56. North America Location Based Services Market: Other Verticals, 2016-2026, $ mn 85
Figure 57. Breakdown of North America Location Based Services Market by Country, 2019 and 2026, % of Revenue 87
Figure 58. Contribution to North America 2020-2026 Cumulative Revenue by Country, Value ($ mn) and Share (%) 88
Figure 59. U.S. Location Based Services Market, 2016-2026, $ mn 90
Figure 60. Canada Location Based Services Market, 2016-2026, $ mn 93
Figure 61. Location Based Services Market in Mexico, 2016-2026, $ mn 95
Figure 62. Growth Stage of North America Location Based Services Industry over the Forecast Period 97

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